National Bank of Canada — Direct Brokerage

Product design lead for the Direct Brokerage app with accessible workflows and a cleaner mobile investing journey.

Disciplines: product-design, ux-research.

Role

Product design lead — research-backed journeys, UI systems, accessibility decisions, and day-to-day delivery with product and engineering.

Clearer onboarding and core-trade flows tuned for frequent mobile investing tasks
Stronger IA and visual hierarchy that reduced ambiguity on complex screens
Design patterns production-ready for accessibility reviewers and iterative releases
Measurable reduction in task-abandonment on the core buy/sell flow

Product design lead for the Direct Brokerage app with accessible workflows and a cleaner mobile investing journey. For produ